
Otherwise known as John Franck, Bilmuri is still creating a unique identity as a singer-songwriter with something real to say. Attack Attack! rhythm guitarist Franck has carved out his own niche and developed his own unique sound, attracting a loyal fan base that can connect with him on a deeper level. Kinda Hard, he takes his artistry to new heights with a combination of experience and fearless experimentation.
The album is more aggressive and heavy. It is supported by energetic guitar working and solid melodic foundations. There is an intensity that is palpable, moments of raw anger and explosive emotion. Still, not every song is defined by that edge — there are dynamic shifts that add balance and depth.
Musically, the record is full and layered with memorable guitar riffs. As it progresses, the rhythms become more fluid and spontaneous, giving it a natural cohesion that doesn’t sound overproduced. But for all its power, the album has an emotional core that keeps it all grounded.
“Rock Bottom” is a more contemplative song, taking the edge off but still ascending to something heavy. The lyrics are fragile and tentative in their expression of love, and Franck’s chorus vocals are especially expressive. The guitar solo is dramatic and a memorable ending.
Similarly, “Always Let You Down” has a great blend of harmony and structure. The song balances melodic elements with heavier tones, and the emotional weight is amplified by well-placed screams that heighten the tension.
“Back Then” is a groove-based track delving into personal struggles and habits. The energetic guitar work adds to the song’s sense of urgency, as Franck describes the search for clarity in dark, isolating spaces.
Overall, Kinda Hard is about pain and resilience. Bilmuri finds a way to make vulnerability powerful, and the result is an honest and powerful record. Even its most intense moments feel purposeful — an indication that growth often comes through discomfort.